Bio
Lorenzo Martelli - Senior Director, Sync Licensing Italy, BMG Italy - supervises all creative pitching and licensing for advertising, cinema, TV, series, video games, and special projects across the company's extensive publishing and recording catalogue. His professional journey began as a curious student and intern, later evolving into roles as a TV-format producer and an audio-branding entrepreneur. He then entered the music industry, starting at EMI Music Publishing and moving to Edizioni Curci, before landing at BMG, where he has been growing the sync team for the past 13 years.
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