Meeting
Thursday 21 November
The Future of Radio In-Store
When:
12:00 - 13:00
Where:
BASE, musicROOMS / Anfiteatro
Language:
English
presented by M-CUBE
The hyper-personalization of the customer experience is pushing brands through omni-channel solutions and working on different emotional and sensory levels, in an environment where music and sound still play a key role. In a scenario where the analysis of data is the starting point to understand customers’ behaviors and technology becomes the key of customer journey set up, which are the possible developments of radio in store?
We will discuss it with Robin Hofmann, HearDis! Co-Founder Creative Director, Andrea Ordanini, Marketing & Service Analytics at Bocconi University and Mike Sponza, M-Cube head of Music.
other panels on
Thursday 21 November
21 Nov
Breakfast with MIH: going international
When: 09:30 - 10:45
Where: BASE, Lounge
Where: BASE, Lounge
21 Nov
Milanoloud
When: 10:00 - 19:00
Where: BASE, Delegates Lounge / Spazio C
Where: BASE, Delegates Lounge / Spazio C
21 Nov
Include and Diversify - Exchange and Unite!
When: 11:00 - 13:30
Where: BASE, learningROOM 2
Where: BASE, learningROOM 2
21 Nov
MMWxLCK: Festa della Musica: l'Europa protagonista
When: 12:00 - 13:00
Where: BASE, Spazio B Auditorium
Where: BASE, Spazio B Auditorium
21 Nov
Matchmaking: Meet the Labels & Distributors
When: 14:00 - 16:00
Where: BASE, Spazio C Networking
Where: BASE, Spazio C Networking
21 Nov
Introducing ... Italy
When: 14:00 - 15:00
Where: BASE, musicROOMS / Anfiteatro
Where: BASE, musicROOMS / Anfiteatro
21 Nov
Music In Advertising And Film - The System, The Players - And You
When: 14:30 - 16:00
Where: BASE, Cariplo Factory Arena
Where: BASE, Cariplo Factory Arena
21 Nov
Il Rap dietro le sbarre. Bisogno di esprimersi e privazione della libertà.
When: 15:00 - 16:00
Where: BASE, learningROOM 3
Where: BASE, learningROOM 3
21 Nov
Music Listening Report: a global overview of music engagement
When: 15:00 - 16:00
Where: BASE, learningROOM 2
Where: BASE, learningROOM 2